Official: Vlahovic completes record €70m Juventus transfer

Robin Bairner
Robin Bairner Updated: 28 Jan 2022 20:41 CET 3 min read
Dusan Vlahovic celebrates scoring for Fiorentina in Serie A

Dusan Vlahovic has completed his move to Juventus from Fiorentina for a Serie A January record €70 million.

Serie A's official website confirmed that the transfer has gone through for the prolific striker before Juve announced the deal on Twitter.

Juventus have beaten off competition from Premier League sides Arsenal and Tottenham to sign the Serbia international forward, who infamously did not even give the Gunners a reply to their request to sign him, on his 22nd birthday.

He will wear the No.7 shirt for Juventus.

Vlahovic signed for Fiorentina back in 2018 but was slow to make an impact in Serie A. Through his first two seasons in Florence, he managed just eight goals in 44 outings.

During the 2020/21 campaign, though, he came to life, scoring 21 times in 37 matches, then started the present season in equally hot form. He is presently the competition's joint leading scorer with Lazio's Ciro Immobile, having netted 17 times in 21 games.

Such form had seen him courted by Premier League clubs, but it is instead to Juventus he goes.

Where did Juve get the money?

Juventus' poor financial state has been regularly cited by president Andrea Agnelli as one of the reasons for pushing so hard for a European Super League. It is surprising, then, that they could make such a big signing.

Juve, however, raised around €400m last summer in a capital increase to help the club deal with the fallout of the Covid-19 pandemic.

Furthermore, freeing up the wages previously earned by Cristiano Ronaldo has helped to save them money.

What next for Juve?

The deal has made Alvaro Morata's future at Juve uncertain. It had appeared that Barcelona were an option for the Spaniard, but that door has now been firmly shut.

Instead, it appears that interest from the Premier League could take Morata, who previously turned out for Chelsea, back to England. Newcastle and Tottenham are interested.

More to follow...